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Managerial Economics and Business Analysis Capstone (Coursera)

The capstone project involves an in-depth analysis of an actual business situation in which you will examine the global economic environment of a business. The final project will be a business plan that uses statistical tools and economic theory to create a comprehensive analysis of the microeconomic and macroeconomic environment in which the focal company operates.

Course 7 of 7 in the Managerial Economics and Business Analysis Specialization

Syllabus

WEEK 1

Managerial Economics and Business Analysis Capstone Introduction

You will get an introduction to the Capstone project and your instructor.

Milestone 1: Company and Product Selection

Your objective in this milestone is to identify a company and product that you would like to work with for this project.

WEEK 2

Milestone 2: Country Selection

Your objective in this milestone is to select a country for your company to expand into.

Graded: Country Selection

WEEK 3

Milestone 3: Macroeconomic Analysis

Your objective in this milestone is to conduct a brief macroeconomic analysis of the target country.

Graded: Macroeconomic Analysis

WEEK 4

Milestone 4: Microeconomic Analysis

Your objective in this milestone is to categorize the market for your product in the selected country.

Graded: Microeconomic Analysis

WEEK 5

Milestone 5: Draft of Final Report

You have an opportunity in this milestone to get peer feedback on your analysis prior to final submission.

WEEK 6

Milestone 6: Final Report

You will submit your final analysis in this milestone.

Graded: Final Report

You can only access this Capstone after completing the courses in the Managerial Economics and Business Analysis Specialization

Managerial Economics and Business Analysis Specialization

In order to effectively manage and operate a business, managers and leaders need to understand the market characteristics and economic environment they operate in. In this Specialization, you will build a solid understanding of the operation of markets and the macro-economic environment with real-world examples. You will be able to identify firm and country-level economic factors that impact business decisions, develop an analytical framework using statistical tools, and apply economic theory and data in the analysis of business environment and trends to make effective business decisions.

The capstone project involves an in-depth analysis of an actual business situation in which you will examine the global economic environment of a business. The final project will be a business plan that uses statistical tools and economic theory to create a comprehensive analysis of the microeconomic and macroeconomic environment in which the focal company operates.

This Specialization is part of the University of Illinois Masters of Business Administration degree program, the iMBA. Learn more about the admission into the program here and how your Coursera work can be leveraged if accepted into the program. You can also start with for-credit courses within the Illinois iMBA degree program.

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